Bowtie gives teams the infrastructure to enrich contacts automatically, validate CRM health in real time, and ensure every lead that reaches your team has been AI-qualified before it touches your system.
Less credit burn on contacts that were never going to convert
70
Average CRM health score improvement within 90 days
The shift
What changes when Bowtie feeds your CRM.
Before Bowtie
✕
Lists go stale the moment they're pulled
✕
Enrichment is a quarterly scramble
✕
Qualification happens on the call, too late
✕
Nobody trusts the pipeline report
With Bowtie
✓
Contacts stay enriched continuously
✓
Enrichment runs in the background, always
✓
Every lead is pre-qualified before a rep sees it
✓
Reports reflect what's actually true
How it works
Four systems, running continuously.
Automated CRM enrichment
Bowtie continuously enriches your existing CRM contacts with verified data from waterfall providers. No manual uploads or quarterly enrichment sprints. Your data stays current because the system keeps it current.
CRM health validation
Get a real-time view of your CRM health. Valid contacts, stale records, missing data, duplicate entries. Bowtie surfaces what is costing you money and fixes it automatically so you are not paying credits on contacts that will never convert.
AI qualification at the top of the funnel
Every lead that enters your system has been qualified against your ICP before it gets there. No more garbage in, garbage out. Bowtie ensures the data your team acts on is the data worth acting on.
HubSpot integration, always on
Bowtie connects directly to HubSpot. Enrichment, qualification, and validation happen automatically in the background. Your ops team stops managing data and starts managing outcomes.
Built for RevOps teams
The data infrastructure your GTM motion actually needs.
Bowtie is not a one-time enrichment tool or a list provider. It is an ongoing system that keeps your CRM clean, your contacts qualified, and your pipeline data trustworthy.
CRM Integration
Connect your CRM
Bowtie integrates directly with HubSpot. Setup takes minutes. Enrichment and validation start immediately.
Always-On Enrichment
Continuous enrichment
Bowtie runs in the background, enriching contacts, flagging stale records, and qualifying new leads against your ICP automatically. No manual intervention required.
Trusted Reporting
Reporting you can trust
With clean, enriched, AI-qualified data in your CRM, your pipeline reports actually reflect reality. Sales trusts the list. Marketing trusts the attribution. Leadership trusts the forecast.
What teams are saying
Trusted by the teams closest to the pipeline.
More meetings booked
· Branch49 · Enterprise B2B
Our reps stopped opening dead leads. Everything that reaches them now has a reason attached.
[Customer Name]
[Title] · Branch49
More meetings booked
· Peaktech · Enterprise B2B
We replaced two enrichment tools and a manual QA step with one search box. The match reasons sold the whole team.
[Customer Name]
[Title] · Peaktech
More meetings booked
· Branch49 · Enterprise B2B
The ICP loop caught nuances our old filters never could — it knows the difference a title alone can’t show.
[Customer Name]
[Title] · Branch49
More meetings booked
· Branch49 · Enterprise B2B
Our reps stopped opening dead leads. Everything that reaches them now has a reason attached.
[Customer Name]
[Title] · Branch49
More meetings booked
· Peaktech · Enterprise B2B
We replaced two enrichment tools and a manual QA step with one search box. The match reasons sold the whole team.
[Customer Name]
[Title] · Peaktech
More meetings booked
· Branch49 · Enterprise B2B
The ICP loop caught nuances our old filters never could — it knows the difference a title alone can’t show.
[Customer Name]
[Title] · Branch49
Get started
Your GTM motion is only as strong as the data
underneath it.
See how Bowtie cleans, enriches, and qualifies your CRM.
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